In this post, we will outline our expectations for the market and unveil our ambitious plans for the upcoming years.
Market Expectations
As we enter 2024, our first year of launching, we have set our sights on making a splash in the Greek market with our competitive prices. Some have questioned if our prices compromise quality, but we want to assure you that this is not the case. As detailed in our inaugural blog post, “Our Vision,” we have meticulously sourced our products from top factories in China, allowing us to offer lower costs without compromising quality. We have spent over six months preparing this brand, conducting extensive research, reaching out to more than 8 suppliers, and selecting the best among them. Our rooftop tents have been thoroughly tested to ensure durability and superior quality. Additionally, we are offering a range of useful accessories alongside our rooftop tents, providing our customers with a better camping experience, becoming one of our advantages in this market.
At present, we have priced our products at an exceptionally low profit margin. This strategy not only generates attention in the market but also benefits our early supporters with incredible sales. We want to thank here to those who trusted us and purchased our luxury products, particularly our first batch of six customers who made their purchase without physically seeing our products.
Looking ahead to 2025, we anticipate gradually increasing our prices to our expected selling price while continuing to offer numerous discounts during events and holidays. If you are considering joining us at a later stage, be sure not to miss out on these discounts. For renters, we recommend purchasing our membership now, which provides a 15% discount on all rental services. More details about membership benefits will be shared in a future blog post. Please note that the membership fee is a one-time payment, and we plan to gradually increase its price, with our current estimate reaching €300 while we will add more benefits to our members.
Future Plans
Our plans involve expanding our rental services to different cities and islands. Our first destination will be Crete, a place we believe holds great interest for rooftop tent camping enthusiasts. Following that, we will venture into the northern and southern areas of the main region, providing convenient access for renters.
To optimize our rental prices, we aim to establish a self-service station where renters can pick up our products themselves, reducing our fixed costs and ensuring affordability for our customers.
In addition to our local endeavors, we have ambitious goals for international sales. As we already ship from China, we plan to sell our products worldwide, starting with countries like Germany, the UK, and France. We are also in the process of developing new products, such as the Tritox 5, a wider rooftop tent with a full hard shell made of aluminum or carbon fiber. While the development cost is high, we aim to offer a competitive selling price that is lower than existing brands. We understand that not all customers can afford a full carbon fiber product, so we plan to introduce a second version made of aluminum. The expected selling price for these new products will range between €7,000 and €12,000.
Accommodation Business?
Not only do we provide rental services for campers, but we also have ambitious plans to enter the accommodation business. During the peak summer season, especially on popular islands like Santorini, Mykonos, and Rhodes, finding decent accommodation can cost around €250 per night, and that’s without considering the view. Our solution? Mobile accommodation that allows you to allocate your budget towards indulging in delicious food and experiences. We believe there is a significant number of travelers who would happily sleep in our luxurious rooftop tents, complete with a full accessories package. Whether you desire breathtaking sunset views, serene shorelines with the sound of waves, or a peaceful night under the stars, we’ve got you covered. As part of our commitment to providing unforgettable experiences, we are sourcing portable, large-capacity batteries and portable air-conditioners to ensure an exceptional trip for all our valued customers. Can you envision this as our future service? Stay tuned for more exciting updates!
Conclusion:
We have shared our market expectations and future plans as we embark on this exciting journey. Though, it’s important to note that our plans may evolve based on the actual market conditions. We sincerely appreciate you taking the time to read this extensive passage, and we invite you to join us in the coming years to witness our progress and success. Thank you for your support, and together, let’s make our journey remarkable!
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